Digital ad design across multiple campaigns for the Museum of Pop Culture

Designed digital advertising across multiple MoPOP campaigns spanning museum exhibits, film events, and brand partnerships. Every campaign was delivered across the full IAB standard size set and social formats, each with a distinct visual identity.

Multiple campaigns

Exhibits, events, and partnerships

Full IAB + social

Every standard format

Licensed IP

About this work

Digital ad production across exhibits, events, and partnerships

Designed digital advertising for multiple MoPOP campaigns including film screenings, museum exhibits, and brand partnerships. Each campaign required a distinct visual identity built around its subject matter while maintaining MoPOP brand standards.

This work spans the full IAB standard size set, social formats, designed print graphics, and web placements on MoPOP.org.

Contributions

Design and production across every format and campaign

Campaign design

Distinct visual identity for each campaign

Each campaign was designed independently with its own palette, typography treatment, and visual language. Dark City, TMNT, Hedwig, Marvel, and Pixel Party each read as a separate creative execution while maintaining MoPOP brand standards throughout.

Production

Full IAB suite and social formats across every campaign

Delivered every standard IAB size plus Facebook and Instagram formats across multiple campaigns, each with distinct creative executions.

Print design

Printed event materials and web placements across multiple campaigns

Designed print materials across multiple MoPOP campaigns including the Campout Cinema Series screenings and the Bowie by Mick Rock exhibit.

Original design

IGA badge designed pixel by pixel

The Indie Game Revolution MoPOP Inductee badge was designed pixel by pixel to match the exhibit's retro gaming aesthetic, with no existing template or framework. Produced across multiple formats. Sponsored by Nintendo.

Selected work

Campaign work across exhibits, events, and partnerships

Each campaign below was designed with a distinct visual identity built around its subject matter. Dark City is monochromatic and cinematic. Marvel is bold and character-driven with licensed artwork. Pixel Party uses bright isometric illustration. TMNT is high contrast with franchise photography. The range across campaigns shows the ability to shift creative direction completely while maintaining production consistency across every IAB size and social format.

The IGA badge was designed pixel by pixel with no existing template or framework, built to match the exhibit's retro gaming aesthetic. It was produced across multiple formats and is sponsored by Nintendo.

Digital campaign assets

IGA badge

Exhibit and event assets